Ajrakh, A Perfect Balance

Gujarat, our land, our Inspiration, our Muse! Vraj:bhoomi’s roots lie in Gujarat, a prosperous state with high spirits, dynamic society and cheerful celebrations, a state with its true colors of rich heritage and cultural traditions. There is so much that the state has to offer in terms of inspiration

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The Story of Knots in Ladakh

Traditional wool processing techniques of ladakh are weaving and felting. Knitting was introduced by the Moravian(missionary) housewives in 1885. The ease of processing(portability, tools) and applications(socks, caps, sweaters etc.) made it popular in the region. 

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A Blueprint From ‘Boro’ 

The term ‘boro,’ for ‘ragged’ refers to traditional Japanese textiles patched together by hand from scraps of cloth. They are stunning every time you look at them: a sea of blue cloth interjected with patterned patches of cotton – discarded in a forgotten century – worn around the edges, and dotted with stitches as if mended in haste. A result of need rather than want, boros are imprecise, the design of the whole, unspecific but thoroughly compelling.  

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Kothi Style

"The core idea is to focus on Indian arts, culture, and hospitality. With 28 Kothi, we created a ‘home away from home’ experience for the global creative community. An oasis where travellers stay, meet, get inspired, and create. Our hospitality is personalized with a focus on simple luxuries. We believe in using mindfully sourced, local, and environmentally friendly products in creating this experience." - says Abhishek Honawar

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Scandinavian Minimalism through Indian Textiles

I come from a region known for its minimal design. I grew up with my grandmother Thora knitting – thick, itchy wool. She was immensely talented, creating pieces that are reminiscent of Missoni, without ever having heard of Missoni, which she sold at local markets. I remember the days in her studio, spools of rainbow colours and designs coming to life before my eyes.

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